IFFCO-Tokio is the insurance arm of the largest farmers’ cooperative IFFCO. It is a joint venture promoted by IFFCO and its associates and The Tokio Marine and Nichido Fire, the largest insurance company in Japan.
The Indian promoter’s contribution is 74 percent, while Tokio Marine has contributed 26 percent through group company Tokio Marine Asia Pte Ltd.
The Managing Director of IFFCO Dr U S Awasthi was delighted at the news and tweeted ” Congratulations to #YogeshLohia & his team of @IFFCO__TOKIO for crossing ?3000cr Gross Written #Premium #MuskurateRaho @IFFCO_PR @y_lohiya.”
Yogesh Lohia, the MD of the IFFCO-Tokio, and a well-known professional of the insurance sector, felt that Muskurate Raho is the need for people in the present day life which is full of risks and tension.
The scheme is capable of transferring the anxieties of the middle class through its line of insurance products and unmatched service quality, he added.
The plan was launched earlier with much fanfare and an ad campaign titled Albert Pinto kyon muskura raha hain featuring Paresh Rawal as Albert Pinto.
IFFCO-Tokio General Insurance has a widespread network close to 200 offices across the country.