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Home Dairy

Modelled on Amul, Damul is in reckoning

Ajay Jha by Ajay Jha
June 13, 2012
in Dairy
6
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A new experiment in dairy development is in the works in Dharwad in Karnataka.  Dharwar district cooperative milk producers societies union (Damul) is the organization that has begun the experiment. The   latter consists in offering quality milk and milk products on the lowest possible price.

Damul is set to increase its milk collection and processing capacity in the days ahead. It already covers a huge swathe of the state providing milk to consumers at a reasonable price. The company gives milk producers a good price, for good measure.

Modelled on the famous Gujarat Amul , Damul  is known for making available on the market  the popular  brand ‘ nandini’

Damul is also diverting its surplus milk into confectionery producing popular sweets such as Mysore Pak and Dharwrd Peda.

Damul’s great success can be put down to its competitive edge in terms of prices of its various products and a very effective network of venders and selling points claimed its MD.

Damul is technology savvy as it has always been active rationalizing its technological applications. The company has recently set up a series of  milk coolers and chilling  centers  in the areas covered by it.

 

Tags: amuldairy cooperativeDamulDharvadkarnatakaNandini
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