The Indian Farmers Fertiliser Cooperative Ltd. (IFFCO) hosted a comprehensive meeting of State Marketing Managers from all across India in Coimbatore, aiming to strengthen the cooperative’s strategic focus on farm support and market outreach.
The session, chaired by IFFCO Chairman Dileep Sanghani, brought together senior marketing leaders to discuss ways to further elevate IFFCO’s growth and success in serving farmers nationwide.
During the deliberations, participants provided suggestions to enhance service delivery to farmers, improve marketing effectiveness, and reinforce cooperative networks.
The discussions underscored the importance of collaboration and shared strategic planning to address key agricultural marketing challenges and expand IFFCO’s impact in rural India.
Emphasising collective responsibility and farmer-centric solutions, Sanghani highlighted the cooperative’s commitment to inclusive agricultural progress and strengthened marketing frameworks. IFFCO’s efforts reflect its broader mission to support over 50 million Indian farmers through improved fertiliser distribution and cooperative outreach.
