Amul has filed a case in the Gujarat High Court calling for strong action against trademark registry offices for permitting the manufacturers of underwear, tractors and other products to use the name’ Amul, say media reports.
The registry offices are in Delhi, Mumbai, Kolkata, Chennai, and Ahmedabad. About a decade ago, the cooperative had won a similar against some local shop owners.
The ‘Amul’ brand is trademarked by the Kaira District Co-Operative Milk Producers Union Ltd (KDCMPU), also known as the Amul dairy, since 1955. The Gujarat Cooperative Milk Marketing Federation Ltd (GCMMF) uses the name to promote and market its products.
GCMMF is an umbrella body under which 18 milk cooperatives, including KDCMPU, function. The case has been filed by both GCMMF and Amul Dairy.